Jump start your marketing by exploring some of the creative new cost effective online marketing techniques available to Real Estate professionals. Our Director of Marketing and Technology, Nick Bostic, has compiled a series of classes covering topics from “Contact Management in Outlook” to “Taking Your Sphere Online”. Contact your Marketing Specialist to schedule a class for you and your office.
Class List:
Microsoft Publisher
How to use Publisher to create marketing materials and brief comparison of online print houses
Microsoft Outlook: Client Management
How to use calendar & contacts, plus overview of EurekaWare add-in for advanced contact management
Listing Promoter
Create and effectively market a single-property web site for your listings
Cyberhomes
Utilize millions of dollars worth of information to impress your clients
Blogging
Stand out from the crowd and generate life-long leads
Social Networking
Sites like Facebook.com, LinkedIn.com, ActiveRain.com etc. and how they can be used to build referral network
Online Brand Management
Protect your name and business identity online plus promoting your brand amongst real estate related sites like Yelp.com, Trulia Voices and others
Technology for Novices
Cell phones, PDA’s, laptops, wireless internet, digital cameras
Slideshows/Videos
When to use photos vs. videos to market an individual and/or a property, plus how to create quickly, easily and inexpensively
Email Marketing with Constant Contact
Utilize Constant Contact to keep in touch with your sphere less expensively than postcards while being able to more accurately track your ROI
Online Classified Pro
Craigslist, Facebook, vFlyer, Postlets – how to use and cross-promote
Computer Maintenance
Basic upgrades, protection, data organization and repairs
